You could easily take that personal website or blog that you're goofing around on and start to make some serious money from it. To do this, however, you need to learn to optimize your site so that search engines are able to find you. We'll arm you with some powerful knowledge in this SEO-based article.
You need to make sure to check the spelling and grammar of any and all content, descriptions, and meta tags. When people see errors within your text, they are naturally prone to disregard all of the content that you have provided. It shows them that you are reckless and do not pay attention to details.
Many site developers make the mistake of assuming that duplicate content within their own domain can increase site visibility. The opposite is true: repetition of content makes the site less efficient in terms of search engine evaluation. Remove all duplicate content from your site to make for fast indexing by search engine spiders.
To search engine optimize your website, avoid using navigation menus that utilize JavaScript, forms or CSS. These types of navigation menus can't be crawled by search engine spiders. If you must use one of these types of navigation menus, be sure to duplicate your site navigation, as normal hyperlinks, in the footer of each page.
To help you achieve a higher ranking with search engine optimization make sure you continually endeavor to add a number of quality and relevant backlinks. Backlinks, which are also known as incoming links, will show the search engines that your site is popular and relevant. Article marketing and blogging are excellent ways to do this.
Choose a keyword phrase instead of just a keyword. Search statistics have proven that almost 60 percent of search engine queries involve two or three keywords. Try to work keyword phrases into your pages to get the best results from searches, while reducing competition. Some call these phrases long-tail keywords, and they help you by bringing more focused readers to your pages.
When building a site for the first time, consider search engine optimization in the design phase. While interactive sites such as those built with Flash provide neat features and functionality, search engine spiders cannot crawl graphic or interactive files. When it comes to search engine rankings, providing strong and robust text is more important than providing animations or images.
Add your keywords to the anchor text of your included links. Links are another item that the search engines rank higher in importance than regular text. The more places of importance to the engine that you put your keyword, the higher they will value those words in determining where your site should be in the rankings.
Knowledge is power, and anyone to tell you otherwise does not know anything at all. Search engine optimization requires some specialty skills, a lot of time, and plenty of practice to make sure that you are learning every technique. The tips in this article are enough to get you started, but you should never stop learning about the subject.